The Initial Design has been serving the embroidery, gift and monogram needs of Webster Groves residents since 2004. Now, the award-winning monogram boutique has expanded to a new location in Wildwood, which opened in late 2018.
The Initial Design carries gifts for babies, special occasions, birthdays, graduations, home décor, outdoor living and more. Customers can also shop the store’s gift boutique section, which includes customizable items and home décor made by local artisans. The Initial Design is a one-stop destination for custom-designed monograms or applique, including vinyl lettering, custom engraving, etching and even hand-painted items. The Initial Design can also provide monogram services on customers’ personal items.
“We have gifts for babies, weddings and everything in between,” owner Robyn James said.
Compared to other similar stores, The Initial Design stands out among the competition for its ability to work with corporate logos and customize many large-scale items, such as home décor projects as well as equestrian items.
For those needing any gift – big or small – The Initial Design has something for everyone.
The Initial Design is a one-stop shop for embroidery and custom gifts galore at the new Wildwood store and, of course, the original Webster Groves location.
16943 Manchester Road • Wildwood
25 N. Gore Ave. • Webster Groves